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Engagement

What visitors do on your site, from the events they send to the goals they complete and what they search for.

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Engagement is what visitors do on your site, beyond reading it:

  • Events are what your site sends on purpose with silktide("…"), such as a form sent or a video played, and what the Silktide Script records itself, such as clicks and downloads. An event your site sends can carry properties, the detail of what happened: which accordion was opened, which form was sent. Get events lists them; the event queries after it look inside one.
  • Goals are the outcomes you set up in Silktide, such as reaching a thank-you page or sending an event. Get goals says how often each was completed.
  • Site search is what people type into your site's own search boxes, once the account has chosen them under Analytics > Settings > Data. Get site search terms lists the terms.

Every query here takes the arguments every Analytics query takes, such as view and period; see Analytics. The over-time queries need a period other than all.

To send events from your site in the first place, see Send events with the Silktide Script.

In Silktide itself: Engagement, in Help.